The integration enables Zid merchants to automate WhatsApp-first customer engagement, AI-powered support, and order lifecycle communications.
Riyadh, Saudi Arabia, Javna, a leading CPaaS and AI-powered customer engagement platform in the MENA region, today announced its official integration with Zid, one of Saudi Arabia’s leading e-commerce platforms, enabling merchants to automate customer engagement through WhatsApp-first communication and AI-powered chatbots.
Through the Javna-Zid integration, merchants can activate automated customer communication workflows directly connected to their store events, allowing them to engage customers across the full e-commerce journey -from pre-purchase to post-delivery- using a unified, enterprise-grade platform.
“E-commerce growth in Saudi Arabia continues to raise expectations around speed, responsiveness, and personalization,” said Mansour Mansour, CEO of Javna. “Our integration with Zid enables merchants to automate customer engagement on WhatsApp while maintaining reliability, compliance, and operational efficiency.”
Automated WhatsApp Engagement for Zid Merchants
The Javna–Zid integration enables merchants to automate key e-commerce use cases, including:
- Order confirmation, shipment, and delivery updates
- Abandoned cart reminders and recovery workflows
- AI-powered customer support via WhatsApp
- Post-purchase follow-ups and customer engagement
- Promotional and campaign messaging
These workflows are triggered directly from Zid store events and managed centrally through Javna’s unified customer engagement platform.
Built for WhatsApp-First Commerce in Saudi Arabia
The integration is designed to support WhatsApp-first customer engagement, reflecting the preferred communication channel for consumers in Saudi Arabia. Merchants benefit from:
- Official WhatsApp Business Platform integration
- Template management and compliance controls
- AI-powered chatbots with Arabic and English support
- Seamless handover from automation to human agents
- Unified conversation management and performance analytics
By consolidating customer interactions into a single platform, merchants can reduce response times, improve customer experience, and drive higher conversion and retention.
About Javna
Javna is a leading CPaaS and AI-powered customer engagement platform serving enterprises and fast-growing businesses across the MENA region and beyond. Javna enables organizations to connect and engage with their customers through WhatsApp Business Platform, messaging apps, and AI-driven automation, all delivered through a unified platform.
Since its founding in 2001, Javna has cemented its leadership with 1,500+ global network connections and 140+ direct mobile operator integrations, delivering enterprise-grade scalability, reliability, and reach. Javna empowers businesses to create meaningful customer connections across every stage of the customer journey.
For more information, visit www.javna.com
Contact Information:
Javna Communications Team
Email: hello@javna.com
